E-marketing Services

Search Engine Optimisation functionality is a vital part of any online presence and is incorporated into our websites as standard. Understanding how to apply the correct titles, tags, descriptions, keywords and URLs to a page can have a significant impact on natural search engine listings.

Firebrand apply metrics both to our websites and to our email marketing campaigns to measure results and analyse customer behaviour. This allows us to identify anything from the source of referrals to the popularity of news articles and is used to continually improve the effectiveness of a site.

A powerful part of the online strategy for many sites is Email Marketing. Firebrand create campaigns that build brand loyalty, encourage sales and drive traffic to your site. The process includes copywriting, HTML template creation, list management, email-client testing, email despatch, data collection and metrics.

• E-marketing Strategy
• E-newsletter Design
• Campaign Management
• Search Engine Marketing