A restrained and elegant pack design helps position premium quality eggs

Waitrose Eggs Packs

This premium-priced Colombian Blacktail egg range demanded a premium pack and clean look to set it apart from the high-volume pulp packs. The use of a single feather, white space and restrained typography helped create the desired effect. The packs were complemented with matching on-shelf outers.

Disciplines

  • Brand Concept
  • Packaging Design
  • Photography
Bookmark and Share

More examples of packaging design and related work

Respectful Brand Development Respectful Brand Development

Respectful Egg Packs

Egg packaging to match eco-friendly production.

Stonegate Website Stonegate Website

Stonegate Website

Customer-facing website for UK egg producers combined with a quality-control supplier extranet.

Respectful Eggs Website Respectful Eggs Website

ASDA Respectful Website

Promotional website for ASDA Respectful eggs brings the green message home.

Groomers Packaging Design Groomers Packaging Design

Groomers Pet Range

Natural pet shampoo range rebranded for retail impact.