
A business-winning direct mail piece that customers will want to keep
Paul Green Printing
Firebrand enjoyed a totally free hand in the production of this promotional piece for Paul Green, a printer renowned for their award-winning work. The only criteria being that it must appeal sufficiently for prospective clients to pass over their details and, that it must showcase the quality of their workmanship.
The result was a 48 page, hard-backed booklet and slip-case, designed and illustrated in a retro, fifties style and containing a wealth of entertaining and informative trivia from the world of design and print. A reference item that would hopefully remain a continuous reminder of Paul Greens capabilities. Firebrand conceived, researched, wrote, designed and illustrated the entire piece as the first in a series devoted to specific decades.