Fans flock to worldwide community site for Bang & Olufsen enthusiasts
BeoWorld
Within the first year of launch BeoWorld was receiving 2 million page impressions and thousands of visitors a day. It now forms the focal point for B&O enthusiasts the world over with extensively-used discussion forums, product libraries and information databases. More than 5,000 have chosen to join, selecting from three levels of membership, including paid subscriptions.
Firebrand planned, designed and managed the entire project bringing together a wealth of internet technologies and diverse skills to produce a truly world-class website. For the technically minded, the site features integrated discussion forums, membership accounts with personal profiles, an extensive product database, a secure online payment system and multi-level access to the content management system. In a nutshell, it does a lot of clever stuff.