An evocative brand that helps build a deeper connection

HUGG CARE

Hugg Care is a startup that wanted to stand out from the crowd in the telecare sector. Firebrand carried out a preliminary workshop, working closely with Hugg to develop an evocative and memorable brand name and create a vibrant brand identity that distinguished them in a sea of sameness. A set of brand guidelines ensures brand consistency and lays the foundation for success.

Services

  • Brand Naming
  • Brand Strategy
  • Brand Identity Design
  • Brand Guidelines
  • Brand Collateral

Objectives

  • Create an evocative brand name with a lasting impact
  • Design a distinctive and enduring brand identity
  • Create brand guidelines that help maintain consistency
  • Design brand collateral that is memorable and engaging
Hugg brand identity
Hugg app icon
Hugg brand guidelines
Hugg iconography set
Hugg care vehicle livery
Hugg photography treatment
Hugg Care business card
Hugg Care lanyard
Hugg telecare packaging
Quote mark

“Firebrand transformed Hugg Care into a standout brand in the telecare sector. They guided us through creating a memorable and evocative brand name and a distinctive visual identity that will truly set us apart. Firebrand’s expertise has helped us lay a strong foundation for growth. We’re absolutely thrilled with the results.”

Steve Smith, CEO, Hugg Care