INITIAL TALENT
Initial Talent wanted to reposition and rebrand itself as Go-To-Market experts who play a pivotal role in talent acquisition that supports the growth of software, services, and innovation organisations. Firebrand worked closely with Initial Talent to design a distinctive and memorable brand identity that differentiates them in a notoriously overcrowded marketplace.
Services
- Brand Audit
- Brand Identity
- Brand Collateral
- Marketing Collateral
- Website Design & Development
Objectives
- Design a distinctive and memorable brand identity
- Create a consistent experience across all customer touch-points
- Design a website that sets the business apart








“Our new brand identity has been a real game-changer for our organisation. It helps us stand out in a crowded marketplace and has reinvigorated our workforce with a new sense of pride and purpose.”

Piers Webster, Founder & CEO, Initial Talent


