Sussex Housing & Care
Sussex Housing & Care is the region’s largest provider of affordable housing, support and care, helping hundreds of residents enjoy brighter lives. Firebrand helped them capture their distinctive sunny personality in a vibrant new identity, tagline and rebrand.
Services
- Competitor Research
- Positioning Strategy
- Brand Audit
- Brand Identity
- Brand Guidelines
- Marketing Collateral
Objectives
- Differentiate and position the organisation in a crowded marketplace
- Create guidelines to unify the identity and brand collateral
- Create a consistent experience across all customer touch-points
